Rackham Sales Professional's Two-Book Bundle
BATTLE-TESTED TOOLS AND TECHNIQUES OF SPIN SELLING AND HOW TO USE THEM TO TAME YOUR TOUGHEST CLIENTS! Based on an in-depth analysis of a 12-year $1 million study into effective high-end sales performance, its conclusive examples and proofs introduced specific behaviors for dramatically improving large-ticket sales performance—and rewrote the rules for high-end selling. Now, the SALES PROFESSIONAL’S TWO-BOOK BUNDLE unites this sales classic with its hands-on companion, "The SPIN Selling Fieldbook," to provide a no-nonsense course for understanding—and selling—the high-end customer. Combining case studies from Motorola, Johnson & Johnson, and other sales leaders with practical, skill-building exercises and tools, it will help you instantly boost your sales numbers, especially with your most demanding customers and clients. SALES PROFESSIONAL’S TWO-BOOK BUNDLE: SPIN Selling The SPIN Selling Fieldbook Two sales classics—one low price!