What to Read After Microtrends
Readers who loved Microtrends by Mark J. Penn keep reaching for these 24 books. This list is built from where Microtrends is read alongside other books across reader co-reads and book lists. The more independent sources agree on a title, the higher it ranks.
Books to read after Microtrends
Super Crunchers
What the dog saw and other adventure stories
The future of the Internet and how to stop it
The Wisdom of Crowds:Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations
The Long Tail
The Lexus and The Olive Tree, Revised Edition
The invisible gorilla
Buyology
Here comes everybody
Free
Crossing the Chasm
The Elephant and the Dragon
Gut Feelings
Word of mouth marketing
Connectome
Rich dad's conspiracy of the rich
Meatball Sundae
The New Rules of Marketing and PR
Ignore everybody
Small Is The New Big
Content Rules
The Corporation
The passionate programmer
Narconomics