Magical Worlds of the Wizard of Ads on CD
Product Description First there was The Wizard of Ads providing the philosophical tenets; then came Secret Formulas of the Wizard of Ads, offering valuable recipes for business success. Now, the Wizard shares the secrets of business persuasion that are taught at his renowned Wizard Academy. About the Author Nicknamed "the Wizard of Ads" by an early client, Roy H. Williams, along with his talented and creative staff, has been the unseen, pivotal force in some amazing, come-from-behind victories in the worlds of politics, business, and finance. "David faced Goliath with nothing but his faith and five smooth stones," says Williams. "We like to think of Williams Marketing as being one of those stones." Once a month, Williams teaches creative thinking, strategic planning, and human persuasion in a three-day Wizard Academy that is attended by advertising agencies, college professors, CEOs, broadcasters, and journalists from around the world. His books consistently attain bestseller status and have been translated for international distribution in China, Brazil, Korea, and Israel. A lifelong student of the human race, Williams is forever seeking to answer the question, "What makes people do the things they do?" The answers that he discovers along the way provide a wealth of practical knowledge as well as a constant source of entertainment to his students and friends around the world. The Wizard lives in the middle of nowhere, Texas, with Pennie, "The Princess of the World."