Conquering the Chaos
India: A Defining Choice for Your Business India is on the minds of business leaders everywhere. Within a few decades, India will be the world’s most populous nation and one of its largest economies. But it is also a complex and challenging market, with a reputation for corruption, uncertainty, and stultifying bureaucracy. The initial infatuation with India is over and reality has set in. But India is not a market that can be ignored. So why take a chance in this extraordinary and complex region? What does it take to win in India? How do you deal with the chaos—and even prosper from it? Ravi Venkatesan, the former Chairman of Microsoft India, offers inside advice on how your firm