Inspired cover

Inspired

by Marty Cagan

INSPIRED explains how leading technology firms such as Amazon, Google, Facebook, Netflix, and Tesla design, develop, and launch products that attract billions of users. The book outlines how to build and staff a product organization, identify the right product, adopt a lightweight process, and foster a product culture, with examples from companies like Adobe, Apple, BBC, Microsoft, and Netflix. The second edition updates the content with current practices and profiles of product leaders.

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